If there is a buzz about an eye-liner, rest assured there is a damn good reason. The thing about Benefit, is that everything about their products is quirky. From their pictures and advertorials down to their packaging.
For me, the hardest thing about doing my makeup, is being able to draw the perfect cat-eye. And with my luck, if I do manage to make them well, the eyeliner ends up smudged at the end of the day. Enter, Benefit's They're Real push-up liner, the first ever lash-hugging gel liner in a pen. While this option may seem irrelevant to you, trust me, it is the best trick when drawing your eyes. We always say, be sure to keep your eyeliner brush as close as you can to your eyelash line. However, with Benefit's latest gel liner, the angled AccuFlex tip will make the process swift and easy, just rest it on the base of your lashes and glide it smoothly.
Did I mention that the eyeliner is waterproof, meaning it will not dry out or even smudge, lasting you all day long. Benefit's They're Real push-up liner is as easy as writing with a pen, so just remove the cap, look in the mirror and let the eyeliner work its magic.
Keep your eye's out for Benefit They're Real push-up liner, it will be available on the Benefit website June 27th.
P.S. You must check out their super cool video.