June 16, 2013 12:00 AM | by Zeina Tawfik
Send Kisses with Burberry
So I heard that Burberry has partnered up with Google and launched a new
online experience under the name of Burberry Kisses and I had to try
it! I first started by downloading Google Chrome (as advised) and
accessed the Burberry Kisses platform through Kisses.Burberry.com, as
soon as the website loaded, I was welcomed with a romantic soundtrack
that was perfect for the website's mood. I opened my camera and started
following the instructions given, by then everybody at the office
started looking at me pouting at my laptop screen thinking I've gone
crazy... We started playing around with the Burberry Kisses experience
and each one started sending a kiss to their favorite person out there!
You pout, capture your kiss, even get to choose a lip shade for your
kiss from the Burberry make-up, then you send a message to your beloved
one sealed with a kiss. What's so cool is you get to see your kiss
traveling to its destination! Well done Burberry for spreading the love
around the world!
“We're constantly thinking about how we translate the emotion of what we create and experience in the real world into the digital space, whether that's capturing the energy and excitement of a live gig, the hum and buzz of anticipation before a runway show, or just the feeling you get when you pull on your trench coat on a rainy morning. Burberry Kisses began with the idea of giving technology a bit of heart and soul, and using it to unite the Burberry family across the world – by telling a story that makes the digital personal." Christopher Bailey, Burberry Chief Creative Officer.
Burberry Kisses can also be accessed through iOS and Android, so start capturing your kisses and send them away...