Mariam Youssef 
Millennial pink, please take a break: We have a hot new shade in town, and it's not the bubblegum hue that we’ve been seeing everywhere throughout 2022. Viva Magenta, a bright, vigorous fuchsia-meets-red is Pantone Color of the Year 2023 that the company describes as "brave and fearless." We think that we'll be seeing it everywhere. You can know more about this hue here as we dedicated a whole article explaining its backstory.
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Both in interior design and fashion, brighter colors have become popular. A splash of color can lift your spirits and give the impression that you are more approachable to those who enjoy color. It's also a fantastic opportunity to express yourself and spice up your day a little, and this Viva Magenta is no exception! That said, we’ll show how to up your fashion styling game with Pantone color of the year, Viva Magenta.
Go Neutral with Classic Looks
Magenta may initially appear to be a challenging color to incorporate. However, Pantone asserts that because Viva Magenta complements both warm and cool tones, it looks good on a wide range of skin tones. If you want to add some color to an outfit, go for a pop of Viva Magenta because it's a simple color to build off of. Mixing neutrals adds contrast, which makes an ensemble more aesthetically appealing.
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For a classic, subtle style, combine this striking magenta color with neutrals. Along with the classic black and white, magenta will look lovely with beige, grays and blues.
Be Bold and Add Color on Color
If you believe that "more is more" when it comes to color, you should include Viva Magenta in your color cycle. Magenta may be incredibly evocative when used in a color scheme. Combine magenta with more pink hues for a romantic and feminine look. Or go more daring and follow the opposite color strategy from the color wheel for more popping and brighter outfits.
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Magenta can be combined with blues, yellows, and greens to create a striking color scheme. Magenta and green go well together, and when combined with blue and orange, it makes a triadic color scheme. You may create a chic work outfit with green pants and a magenta shirt that you can also wear to after-work outings. Modern romantic hues can be used to create a fun date night outfit, such as a magenta midi skirt with an orange blouse and pink heels.
Style Viva Magenta with Prints
All pink hues go perfectly with prints; however, Viva Magenta stands out among the crowd for its daring, unique appearance. Whether you choose the animal, plaid, or stripy prints, your outfit will automatically look 100% better.
C for Casual
Denim and a magenta shirt work together to create more laid-back, casual looks. You can simply dress in your usual casual jeans outfits but add a touch of Viva Magenta to your look. You can go for statement pieces like coats for a casual chic look.
Monochromatic Vogue Look
No one wears monochromatic looks better than Zendaya; she’s a true fashion icon. So, if you like to unleash your inner Zendaya, go for daring Viva Magenta monochromatic looks and you’ll surely turn heads everywhere you’ll go.
One Piece of Cake
On your next shopping trip, choose a Viva Magenta one-piece for a classy, effortlessly beautiful look. A Viva Magenta dress or jumpsuit will look phenomenal, especially if you style them with heels and golden or silver accessories. You can also dress them down for day outings or meetings.
Tone It Down a Bit
If you don’t feel like wearing an in-your-face shade but still want to look on trend, you can always choose to include Viva Magenta in your outfits in a subtle way. Your bag, shoes, earrings, or any accessories can be Viva Magenta. They will add a pop of color that will take your outfit to a whole new level.
What do you think of this so-hyped-about color? Do you think it will suit your skin tone? We’ve shared some ideas to style it differently, but, by all means, share with us your insights to inspire others.
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